US market research on LED neon signs

The US market for LED neon signs has experienced strong growth in recent years due to rising demand from commercial, hospitality, and entertainment sectors, as well as an increasing focus on energy efficiency and sustainability.researchnester+2

Market Size and Growth

• The US LED neon lights market size stood at about $1.91 billion in 2025, with projections to reach nearly $3.94 billion by 2035 at a compound annual growth rate (CAGR) of 7.5%.researchnester
• The broader US neon signs market (including LED and traditional glass) is currently valued at approximately $1.2 billion and is projected to reach $1.9 billion by 2030 with a 6.1% CAGR from 2024 to 2030, underscoring the segment’s robust expansion.linkedin+1
• Within North America, the market for LED neon lights was valued at $616.88 million in 2024, growing at a CAGR of 6.2%.cognitivemarketresearch
• LED neon flex is expected to be the top-performing segment, making up over 43% of the global neon sign market share in 2025.coherentmarketinsights

Key Trends

• Shift to Eco-Friendly and Efficient Lighting: LED neon signs are preferred over traditional neon due to energy efficiency, low costs, less maintenance, and safer materials (no mercury or hazardous gases), aligning with governmental regulations and green incentives.accio+3
• Customization & Design Flexibility: LED neon allows for a high degree of customization, supporting branding, artistic, and adaptive applications for diverse businesses.customneon
• Integration of Smart & IoT Technologies: There is a growing trend towards smart neon signage, with features like remote control, programmable displays, and data analytics—a market segment growing at over 15% CAGR due to demand from retail and entertainment industries.linkedin+1
• Minimalist Design: Modern aesthetics favor simple, abstract, and geometric designs for both indoor and outdoor applications.lightnowblog
• Social Media & Branding: Businesses use neon for Instagram-worthy installations, enhancing customer engagement and organic brand promotion.customneon

Applications

• Primary uses are seen in retail, hospitality (restaurants, bars, hotels), commercial branding, event spaces, and public installations.linkedin+1
• Growing adoption in experiential retail and pop-up venues, with a focus on aesthetics, brand differentiation, and interactive experiences.lightnowblog+1

Regulatory Environment

• Stringent US regulations on traditional neon (e.g., mercury bans) are accelerating LED adoption. Compliance with energy and safety standards is key for competitive advantage and market access.coherentmarketinsights+1

Summary Table: US LED Neon Signs Market

This analysis reflects a dynamic US market with robust growth prospects, shaped by eco-conscious consumer trends, technological innovation, and shifting regulatory standards.linkedin+3